david woodward
design for print
sonning eye
reading RG4 6TR

t: +44 (0) 118 969 3633
f: +44 (0) 118 969 3626
david@designforprint.org

a selection of our work

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see the logo in use in some advert proposals (pdf)

We were contacted by the principals of Pharos Communications who were then seeking to set up a new company focussed on the design and manufacture of lighting control technology. At that stage they had neither ideas for their company logo or even a name for it. We suggested 'Pharos' after the Alexandrine lighthouse. The name was memorable and had a technological feel and soon after we designed the logo and implemented it across the company's entire range of printed collateral. The pleasingly anachronistic design, which has a distinct fifties feel, has given the company a clear presence in a highly competitive marketplace. The PDF shown here illustrates a highly creative range of proposals for advertising which we put together for Pharos Communications.